Terms
Last updated November 14, 2026
The short version: OutdoorROI gives you free tools to check a billboard price, and a paid Board Report for one specific board. We are not an advertising agency, we do not sell billboards, and we cannot promise a board will bring in customers.
Who we are
OutdoorROI is run by SHORE AI LLC, based in Malibu, California ("we", "us"). You can reach us at info@outdoorroi.com. By using the site you agree to these terms.
What the service is
The free tools help you rate the price of a board, check whether your words can be read at the speed of the road, and plan how to count the results. For a fee, the Board Report does this for the board you give us, and adds questions to ask the owner, a contract checklist, suggested board lines and a tracking plan.
Our numbers come from you
We use the traffic count, the price and the sale amount that you give us, as you give them. We do not check them. Two of the numbers, the number of people in a vehicle and the share of passing people who notice a board, are our own assumptions, and the site shows them and lets you change them. The rating is our own rule of thumb for comparing boards. It is not a measure set by the advertising industry.
Not advice, and no promise
OutdoorROI does not give legal, financial or advertising advice. Nothing here is a promise that a board will bring in customers, sales or profit. The checklist in the report is general, not a legal review of your contract. If a lot of money is at stake, ask a lawyer to read the contract.
What you promise
- What you tell us is true to the best of your knowledge.
- You are old enough to make a contract and are using the report for a business or personal decision of your own.
- You will not use the site to overload it or to break the law.
Price and refunds
The price of a Board Report is shown before you pay. Our regular price is $49. Until the end of December 31, 2026, Pacific time, our introductory price is $19, then the regular price applies. If something is wrong with your report because of a mistake on our side, write to us and we will fix it or refund you.
Your report
We keep your report behind a private link for 30 days after you pay, and then permanently delete it. We do not keep it. You can download it as a PDF before then.
The board lines
The suggested board lines are written by an AI service and then checked by our code for length. They are ideas. You are responsible for what you put on a board, including whether it is true and whether you have the right to use every name and picture on it.
What we do not do
We do not buy or sell billboards, negotiate with owners for you, design or print boards, or check whether a board is permitted where it stands. We do not take payments or commissions from board owners.
Gift codes
A gift code from aiegift.com can pay all or part of the price. Its terms are on that site.
Liability
The service is provided as is. To the fullest extent the law allows, we are not responsible for indirect or consequential losses, and our total responsibility for any claim is limited to what you paid us for the report. Some places do not allow these limits, so they may not apply to you.
Changes
We may update these terms. The date at the top shows the latest version. If you keep using the site after a change, you accept the new terms.
Governing law
These terms are governed by the laws of the State of California.